Behind the snow-covered scenes

BMW takes you up and away


Being the first to leave traces in the glittering snow – heliskiing on Arlberg lends a whole new dimension to a dream that many winter sports lovers have. The Wucher helicopter designed by BMW takes you high up at first and then you head down into the freeride Eldorado.

The Bavarian automobile manufacturer has been collaborating with the Vorarlberg-based helicopter company since 2012 and since then the helicopters have been sporting the BMW Rocking Mountains BMW xDrive design. From Flexenpass Zürs or Kriegerhorn Lech you go up into the air, take in the impressive panoramic view, and head to Mehlsack mountain at 2,652 altitude metres or Schneetäli at 2,450 altitude metres. Once arrived up there an experienced guide takes you down through the finest powder for an hour into the romantic side valley Zug. “BMW and Wucher stand for happiness, passion for sports, and premium quality – on the road and up in the air,” states Marcus Hartmann from BMW Mountains.

BMW Mountains